The ceiling fans market size has grown steadily and arrival of smart ceiling fans will surely propel the market growth. Taking a step further India’s leading corporate, Crompton Greaves recently launched their fans using next-gen technologies along with sustainable innovation.
The company unveiled its latest “TechWithHeart Innovations” reinforcing its commitment to consumer-centric solutions that are indigenously developed and manufactured. With this launch, the company emphasized its commitment towards “Innovation that Listens, Tech that Cares,” bringing thoughtful technology designed to enhance everyday living.
Now in its 85th year, Crompton Greaves Consumer Electricals Ltd., has created a niche for itself in the field of fans and residential pumps. Already a pioneer in consumer electrical solutions the company continues to drive the industry with cutting-edge innovations, leading to higher energy efficiency, performance and durability in its product offerings, thereby enhancing the overall consumer experience.
‘TechWithHeart’ represents Crompton’s mission to create smart, responsible and high-performance solutions tailored to meet consumer needs. From fans that deliver high performance while ensuring progressively higher energy savings, to pumps that provide consistent and reliable water flow, every product is developed keeping the consumer at the heart of it.
Crompton’s ‘TechWithHeart’ innovations are rooted in a deep understanding of consumer needs & preferences with each solution designed to make their lives simpler, smarter and more convenient. This has been feasible as a significant increase in R&D investments was sanctioned along with a dedicated team of over 200 R&D personnel.
As per the company Crompton sells a fan every two seconds, with more than 2 crore fans sold in FY24. The company recently introduced two new platforms, namely NUCLEUS Platform – Crompton launched NUCLEUS, an in-house advanced BLDC platform enhancing product performance, reliability, and efficiency. This platform consists of an efficient motor, robust electronics and smart connectivity and XTECH Platform that delivers higher energy efficiency and durability.
Crompton also provides reliable water pumping solutions across residential and agricultural sectors. As the leading brand in India’s residential pumps, the company is expanding its footprint in response to the rising demand for irrigation and urban water solutions.
With a committment to providing energy-efficient solutions Crompton has launched solar pumps, deploying over 5,500 units to help farmers’ access sustainable water solutions.
“At Crompton, we are shaping the future of consumer electricals with consumer-centric innovation at our core. We continue to introduce advanced solutions that seamlessly integrate technology, performance and are designed to meet the evolving consumer needs, while emphasizing durability and easy reparability of our products. Our latest innovations bring in efficiency in induction and BLDC fan technologies, providing smart solutions that are future forward. Sustainability is at the heart of the next-generation technology platforms that are being introduced as part of our ‘TechWithHeart’ innovations.” said Promeet Ghosh, MD & CEO, Crompton Greaves Consumer Electricals Ltd.
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