Sonia Paul Elevated to Director of Marketing & Communications at Fairmont Mumbai and Roswyn

Sonia Paul takes on dual-brand leadership in Mumbai, driving innovative marketing strategies, brand storytelling, and elevated guest engagement experiences.

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Sonia Paul has stepped into an expanded leadership role as Director of Marketing & Communications for Fairmont Mumbai and Roswyn, A Morgans Originals Hotel, taking charge of a dual-brand portfolio in one of India’s most dynamic hospitality markets.

With more than a decade of experience in the industry, Sonia brings a well-rounded perspective shaped by her work with leading global and domestic brands. She previously served as Cluster Director of Marketing at Hyatt Hotels, where she led integrated campaigns across multiple properties. Her earlier roles include heading brand communications at Grand Hyatt Mumbai, along with marketing leadership positions at Foodlink Services and KEYS Hotels.

Over the years, Sonia has built strong expertise across the full spectrum of hospitality marketing—from pre-opening strategy and brand positioning to guest engagement and long-term loyalty building. Her approach focuses on creating meaningful, experience-driven narratives that connect with modern travellers and elevate brand recall.

Recognized as Marketing Leader of the Year, Sonia brings a unique perspective on how hotels can position themselves not just as places to stay, but as emotional statements that create lasting impressions in the minds of guests. As part of the pre-opening leadership team at Fairmont Mumbai, Sonia played a key role in shaping the hotel’s narrative and market introduction.

In her expanded role, she will oversee pre-opening and positioning of Roswyn, brand strategy, storytelling, partnerships, and guest engagement across both properties — ensuring each brand builds emotional resonance while remaining commercially sharp.

Expressing her vision, Sonia Paul said, “The real work now is not just visibility — it’s distinction. The focus is on building brand worlds that feel culturally relevant, emotionally compelling, and impossible to substitute.”

Building brand love is a true sense of marketing performance.

Read More: Trailblazers

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